FAQ
The best project starts with fewer unknowns.
Use this page to understand what is included, what needs to be ready, and which questions should be answered before the first script pass.
What should I send before the first call?
Send your website, deck, rough pitch, audience, business goal, timeline, budget range, and any product screens or brand assets that already exist.
Do I need a finished script?
No. A rough pitch is enough. The script is usually the first thing that needs to become sharper before design or animation starts.
What package should I choose?
Choose Script + Storyboard if the message is still unclear, Full Explainer Video if you need one finished flagship asset, and Launch Video System if you need ads, social cuts, and sales follow-up assets from the same story.
How long should the video be?
Most homepage and sales explainers work best around 60-90 seconds. Product demos, onboarding clips, and launch cutdowns can be shorter or split into a small sequence.
What makes a brief stronger?
A strong brief names the buyer, the old problem, the new workflow, the proof, the desired action, and where the finished video will be used.
Can existing brand and product assets be used?
Yes. Logos, colors, product screenshots, deck slides, process diagrams, and sales copy all help the final video feel specific instead of generic.
How do revisions work?
Revision points should happen after the script path, visual direction, and production pass. The goal is to fix message and structure early, before animation changes get expensive.
Who owns the finished video?
The intended model is a launch-ready video package for your business. Any special source-file access, voiceover, stock asset, or usage terms should be confirmed before production starts.
Where should the video go after delivery?
The usual first placements are homepage hero, landing page, sales follow-up email, demo page, investor deck, onboarding, and short-form campaign channels.